Night To Noon
How many times have you found yourself at a festival, caught out in the cold because your fabulous outfit didn’t have a warmer option?
Designed to be free-flowing and OSFA, our jackets and capes to meet the standards in festival fashion as well as be a sustainable and an alternative lightweight option to the plastic poncho.
But how bloody wasteful is a plastic poncho when the night gets cold!
That’s where ‘Night To Noon’ come in! Festival wear that is fun and flexible, as you dance the night away and look fabulous doing so!
FUN, PLAYFUL, BOLD, FESTIVE
Night To Noon Journey
Branding
Starting with the logo and assets that would suit all the branding you need for a fashion brand. This brand has catapulted into a fun and festive brand that has everything from it’s packaging, swing tags to its sewed on assets.
Collateral
Mocking up custom packaging and tissue paper was necessary to bring the brand to life but overall would not be printed until selling to reduce waste!
Watch this space!
Look Book
To really introduce the brands ethos and the 4 jackets I created a look book that celebrated every aspect of the new brand.
This business has been in my mind for a looooong time and I’m very excited that it’s now out in the world.
